There’s an influx in demand for online deliveries, especially during the lockdowns around the world after the pandemic revealed itself. For this, it’s not surprising that many small businesses are also looking for a way to jump into the trend for additional revenues.
Though there might be a bit of confusion on the needed things to settle first, including the issue for last mile drivers directions to work, it’s fortunate that this goal is still attainable for most.
Lucky for you, you can achieve these in 3 simple steps, including deliveries for your small business.
Step 1: Get the necessary permits.
Assuming that you’ve been around the industry for a couple of months or years, it’s no doubt that you already have taken care of your business’ accounting, registered for a legal entity, and are even paying for business taxes. But you may be unaware that before setting up a delivery service, there are a few licenses required dictated by your state that’ll allow you to operate in this way.
In addition to local licensing and regulations, you’d also be obliged to apply for vehicle registration and insurance, given that you would use the car for commercial purposes. For safety purposes, we highly recommend approaching a trusted agent to guide you with the best insurance plan for the vehicle, especially if you’re expecting this to be used for business in the long run.
Step 2: Sign up for route planner
A route planner is a helpful service, particularly for business owners, as this minimizes the needed time in planning the shortest and best road directions for the company’s drivers. More importantly, this is a critical section that small businesses shouldn’t steer away from due to its benefits in last-mile deliveries.
Business owners must be aware that this process is critical to your inclusion of delivery services. Remember that when a customer places an order in your online shop, it’ll mark the start of your driver’s last-mile delivery.
Additionally, this would go over the step where the driver is given the customer’s name and address before the scanned package is loaded into the vehicle. In the end, your drivers would deliver the goods, and proof of delivery in the form of a package photo or customer’s signature would mark the delivery complete!
Unfortunately, not even Google Maps are reliable when it comes to the necessary multi-stops for multiple drivers. This is why it’s significant that your business uses the service of powerful route planning apps like Route4Me to enjoy the following perks:
- Vehicle GPS trackings that’ll assist you to monitor the real-time movements of the driver’s vehicle and guarantee that the routes provided are followed
- Customer portal feature to help your consumers track their orders as well as give you control in sending alerts or notifications that’ll inform them when the driver is close to their door
- Geofencing element to automate your drivers’ check-in to the check-out process while also permitting them to capture a customer’s signature using mobile devices
- Finally, a copy of analytics that’ll give you a range for the total stops made, fuel expenses, traveled distance, and completed routes to give you an idea for any room for improvements
Step 3: Launch your new service.
Suppose you’re confident that your brand has created a solid customer base and made an excellent reputation to the public. In that case, it might be time for you to level up your game by introducing your brand’s new elements through effective marketing campaigns.
Keep in mind that your customers won’t use the delivery service option if they don’t even know it exists. So your business must conduct the best promotion possible by putting signs in desirable locations to look for potential customers, paying for advertisements, or partnering with companies relevant to your products.
Depending on the business’ budget, you may even opt to do all the above. But it’s worth noting that your primary focus should be retaining customers via promises of fast deliveries and offering incentive programs, where loyal customers could receive discounts and other promos to keep them happy.
Although there isn’t a foolproof plan for this type of venture, you shouldn’t be afraid of testing new things for your business. So instead of worrying that you would fail, we suggest sticking to the customers’ feedback and responding with courtesy in their requests to ensure that you’ll be able to satisfy their expectations.