How Advanced Technologies are Changing Game Design and Development

It’s no secret that gaming has rapidly evolved through the decades. Just take one look at a gaming title from even a couple of years ago and it’s easy to see how today’s versions are significantly more advanced. Gamers and non-gamers alike have technology to thank for these dramatic improvements, as major innovations in the field have completely changed the way people enjoy this popular hobby. However, in addition to the modernized user experience, gaming developers have also gone through a shift as they now have access to tech tools that allow them to craft more attractive titles that fly off the shelves. In this article we take a look at a few ways the game design and development process has changed in light of technology.

How Advanced Technologies are Changing Game Design and Development

Now more than ever, people are tapping into the entertainment and convenience of mobile games

More Accommodations for Mobile Gaming

Nowadays, mobile games are responsible for a large number of sales in the industry. In fact, smartphone games accounted for more than 50% of gaming revenue worldwide in 2020. From puzzle games to casino titles, mobile first-person shooters, role-playing games and more, every type of gaming genre is now being adapted for smartphone devices. This process has forced developers and designers to think more critically about how their games will be laid out, accommodating portrait mode rather than the landscape format that is common on desktops and tablets. Additionally, today’s mobile games are crafted with social features incorporated; from in-game chats to push notifications, tools for social media and more, constant connectivity is extremely important.

3D Computer Graphics are Prioritized in Design

Another thing that is becoming more and more of a priority in gaming design is working with 3D computer graphics. Developers do this through a complicated system of algorithm collection, allowing gamers to view the final images that are presented on the mobile or desktop screen. These graphics are now more visually stimulating, vibrant, and clearer than ever before, giving designers more room to craft full blown, realistic storylines within their games. One specific instance of this can be seen when taking a look at today’s most played online slot titles. Here, video slots or ‘3D slots’ as they are also known, transport players to different worlds in their design, whether it be the Wild West, Ancient Egypt, or the Middle Ages. For example, Viking culture is the inspiration behind the popular slots game Vikings Go Wild, where five reels are set aboard a wooden longboat, recreating the authentic Viking experience seamlessly. Although this is just one example, there are hundreds of different games that use 3D graphics to offer players a truly immersive experience. As technology continues to forge onward, especially with innovations in virtual reality, there will be more and more ways to connect users with realistic gaming scenarios in the near future.

How Advanced Technologies are Changing Game Design and Development

Enhanced graphics and visuals make the playing experience even more captivating for the modern gamer

Streaming Services Revolutionize Game Launches

In addition to advanced technologies improving game design and development, the manner in which modern-day game titles are being launched is also changing. The influx of modern-day gaming streaming services like Twitch and Steam are streamlining the game release process. Nowadays, developers can connect with customers through influencers and content creators who promote gaming products. Influencer marketing is one of the most effective methods of advertising nowadays, as potential buyers are more likely to take action on a game title that they know has been approved and reviewed by an experienced gamer they trust and follow. Although it takes time to build this type of marketing campaign, once these relationships are made, they are bound to flourish. In the future we can expect to see more streaming brands like those in the gaming industry and beyond entering the scene. In fact, just recently Netflix announced their plan to create subscription gaming services that will connect users with unlimited game content for a basic monthly fee. This is projected to change the way some new titles are released, since developers will have to cater to this new target audience as well.


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